Although I sell insurance I also enjoy speaking engagements and promoting my book. I enjoy having three things going at once because each of them promotes the others. When I speak, I give examples of my insurance stories, which I mention are in the book. When someone reads my book, they learn that I'm an insurance agent and a speaker. And all of my insurance clients know that I've written a book, and most of them have a copy of it.
As I mention in my book, first and foremost of all the products or services we sell, is ourselves. People buy from people they like and trust. By promoting my book with silly memes people see that I have a sense of humor (somewhat deprecating) and I hope that makes them like me. I'm not going to overthink about why people would like me, I just know that if someone likes me, they'll refer me, or my business, or my book to others.
With this in mind, I hope you are subscribing to this blog, following me on Twitter, LinkedIn, Facebook, Instagram (RIP Google+).
And I hope you do go to Amazon and purchase a copy of my book. Here are a few reasons why.
Chris Castanes is a professional speaker who helps sales people succeed through workshops and humorous presentations. For booking information, click here. He's also the president of Surf Financial Brokers selling life and disability insurance in several states.
As I mention in my book, first and foremost of all the products or services we sell, is ourselves. People buy from people they like and trust. By promoting my book with silly memes people see that I have a sense of humor (somewhat deprecating) and I hope that makes them like me. I'm not going to overthink about why people would like me, I just know that if someone likes me, they'll refer me, or my business, or my book to others.
With this in mind, I hope you are subscribing to this blog, following me on Twitter, LinkedIn, Facebook, Instagram (RIP Google+).
And I hope you do go to Amazon and purchase a copy of my book. Here are a few reasons why.
- It's not motivational like other books on sales. Hell, it may make you want out of the business.
- It gives you tools you can use immediately. You don't have to pass a course or earn my super special certification.
- It's sarcastic and politically incorrect. One reader actually called me to let me know that she thought I was "profane". I took that as a compliment.
- It's a light read. I've had people told me they read it one sitting. I've also had a few tell me they put it on the back of their toilet and read a chapter at a time.
- Life hacks. Most of the tools and ideas I share in the book can be used in your everyday life, even if you aren't in sales.
Chris Castanes is a professional speaker who helps sales people succeed through workshops and humorous presentations. For booking information, click here. He's also the president of Surf Financial Brokers selling life and disability insurance in several states.
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