Skip to main content

Taking Your Small Business To The Next Level

On a recent episode of the "You're Going To Great At This" podcast, I interviewed Stone Payton, the co-founder of Business RadioX, about his journey in entrepreneurship, the mechanics of scaling a business, and the power of professional coaching. Stone shared his background and how he transitioned into the world of business media.

One of the key takeaways was that scaling isn't just about getting bigger; it's about creating systems and processes that allow the business to run without the constant intervention of the founder. Even those that may sound easy, but it can be a long and time consuming process. 

Unlike traditional "hard sell" tactics, Payton also advocates for building genuine relationships. His "pro-relationship" approach to business development, which focuses on providing value first. This process also can take time, but it can also produce much more success and help grow a much more sustainable business. 

Of course, this all goes hand-in-hand with knowing the "why" behind the business, as well as keeping your values and ethics that grow a customer base. 

The episode serves as a masterclass for entrepreneurs looking to move from being "self-employed" to "business owners." Stone’s insights emphasize that sustainable growth is built on the foundation of strong relationships, disciplined systems, and the humility to seek guidance through coaching.

Watch the full episode here and please subscribe!

Chris Castanes is a humorous speaker who helps sales people succeed through workshops and humorous presentations. His new book, "Nearly Motivated" is available on Amazon. For booking information, click here. His new podcast, "You're Going To Be Great At This!" is available on most platforms.  He's also the president of Surf Financial Brokers selling life and disability insurance in several states.

Labels:

Comments

Post a Comment

Popular posts from this blog

Adam Griggs Discusses The Entrepreneurial Journey

As entrepreneurs, business owners and other self-employed types, we are always try to learn how to work efficiently, maximize profits and keep our focus on the future. Sometimes, we overlook an obvious resource. By listening to the stories of how others in our shoes have made the journey to successful business person, we can see how our own stories are either similar or completely different. I personally love reading biographies of successful business people throughout history. Recently I finished David McCullough's book, "The Wright Brothers". Most of us know the story of these two bicycle shop owners who figured out how to fly and control the flight. However, there were other parts of this story that I learned. Their tenacity, business acumen and planning were integral to their success.  This is usually the case of most successful people.  By reading or hearing of these kinds of examples, we can look at our experiences to learn as well. Recently I had Adam Griggs of the...
Post a Comment
Read more

Dave Campbell Discusses Being Action Oriented

I recently had a great talk with Dave Campbell from True Media Solutions and host of 9 (!) podcasts. We discussed how people don't take action and delay their goals because they are waiting to learn more and their desire to make it "right the first time".  If you are in the process of starting a business, a podcast or any other project, and you keep putting it off until you think the time is right, now is a great time to listen. And please subscribe or follow. Chris Castane s is a humorous speaker who helps sales people succeed through workshops and humorous presentations. His new book, "Nearly Motivated" is available on Amazon. For booking information,  click here . His new podcast,  "You're Going To Be Great At This!"  is available on most platforms.   He's also the president of  Surf Financial Brokers  selling life and disability insurance in several states.
Post a Comment
Read more

Changing My Scheduling Calendar For 2025

This blog usually has actionable sales tips and advice to help you succeed in your business. This time, I wanted to take a look at another part of your business, which is scheduling appointments or sales calls or whatever you need to schedule.  Having a scheduling calendar that your prospects can make your job so much easier. Instead of calling back and forth to pin a time to meet down, you can let your prospect/client pick their own time. According to FinancesOnline.com, online scheduling can lead to 26% more customers, so sharing your calendar is a real no-brainer. I have a Google calendar that I use to book appointments, but I have also been using Calendly and sharing it on my website and social media. The two calendars are supposed to sync up to avoid double bookings, but recently I discovered an issue.  I had blocked out a couple of days on my Google calendar for a business conference, but Calendly was still showing those days as available. After trying to find a way to f...
Post a Comment
Read more